In-Product AI Features

What this service means

In-product AI means features that shorten the work your users do in your application: finding something without knowing the exact words, seeing a summary of long content, getting a suggestion for the next step or starting an action by describing it in plain language. A single well-chosen feature can noticeably change how a product is used every day.

How we approach it

Opportunity: we find the step where users spend the most time or get stuck most often. Design: we design the interface, the error state and the user's control together. Trial: we switch the feature on for a limited group of users and measure its effect. Roll-out: if cost and speed targets are met, we open it to all users.

What we deliver

• An AI feature integrated into your application
• Semantic search, summarisation or recommendation infrastructure
• A data flow that protects your users' privacy
• Gradual roll-out and impact measurement
• Cost and latency monitoring

How it is done today

Not every task needs the largest model; depending on the job we reduce cost and waiting time with smaller, faster models, caching and semantic search. We clearly mark content produced by AI and give users the ability to correct and undo it. We bring the approach we use in our own products to yours.

Who it is for

For software companies that want smart features that set their product apart, and businesses with content-, catalogue- or data-heavy applications.